When thinking of shopping in Jamsil, you can't leave out the many Lotte department stores. They are all right next to each other, which is convenient if you want to go on a shopping spree.

However, there is also shopping to do on Songridan-gil, where you can find cute little boutiques and stationery stores.

Keep reading to find out more about where to shop in Jamsil!

For more information on what to eat and do in Jamsil, click here.

Lotte World Mall
롯데월드 몰

Lotte World Mall is a huge mall that you can enter from ground level or the basement from Jamsil Station. It's very convenient to get to and is perfect to visit if you want to shop in Seoul or if you don't really have any plans for a day.

On the website, 378 stores, restaurants, cafes, and facilities are listed, so you could definitely spend a whole day shopping and hanging out here!

Of course, there's not just shopping here. If you don't know what to do, just come to this mall and you could catch a movie, visit the aquarium, check out the VR arcade, and eat at one of the many restaurants and cafes inside.

The mall is huge, with shopping from the basement level to the 6th floor! There's always a lot of people spending time here with friends or family.

We were right as it opened and there were already people lined up to get in to some of the stores. The inside of the mall is very bright and open, so even if it's crowded, you won't feel too claustrophobic.

There's a wide variety of stores, from beauty, clothes, toys, and electronics and prices will be similar to online prices for each store. There are many popular brands, like H&M, Zara, Uniqlo, and Sephora.

If you're looking for a specific brand, you can refer to their website linked below.

Address: 서울 송파구 올림픽로 300 롯데월드몰
300 Olympic-ro, Songpa-gu, Seoul

Hours: 10:30-22:00

Transportation: Next to Jamsil Station Exit 10 & 11, 5 minute walk from Jamsil Station Exit 1

Website: www.lwt.co.kr

Lotte Avenuel
롯데 에비뉴엘

Lotte Avenuel is connected to the Lotte World Mall through this walkway on the 6th floor or on the basement level. It's a separate mall, but it's convenient that it's connected.

The 6th floor walkway is by a food court in the Lotte World Mall so once you're done eating, you can check this out right next door.

It is a premium department store that carries a lot of luxury and contemporary fashion, jewelry, and beauty brands, such as Gucci, Chanel, and Louis Vuitton. You can feel the luxurious atmosphere just from the gold interior.

Even if you do not want to buy anything from these stores, it's fun to just window shop and look at the beautiful items. The prices are similar to what is listed on the brands' websites. The beauty items were mostly on the basement level and the rest were on the upper floors.

Address: 서울 송파구 올림픽로 300 롯데백화점에비뉴엘 월드타워점
300 Olympic-ro, Songpa-gu, Seoul

Hours: 10:30-20:00

Transportation: Next to Jamsil Station Exit 1 & 2

Website: www.lwt.co.kr

Lotte Duty Free
롯데 면세점

Lotte Duty Free is located on the 8th and 9th floors of Lotte World Tower Mall right above the Avenuel. Of course, when you're visiting another country, shopping duty free is a must to get some good deals!

It's great because you can get all your shopping done for yourself and friends back home in one day since these malls are all connected.

To purchase items here, you need to show your flight ticket proving that you have a flight out of Korea, so don't forget it! There were far less people in the duty free and feels more serious as we saw security guards walking around.

Again, there are many luxury brands here, like Saint Laurent, Chanel, Hermes, and Moncler. There's also wine and liquor and Korean beauty brands, like Etude House, Jung Saem Mool, and Innisfree.

Prices will be similar to what is listed on each brand's website, but hopefully, you can get some good deals here since you don't have to pay tax! We recommend visiting if you're looking to buy souvenirs to take back home.

Address: 서울특별시 송파구 올림픽로 300 롯데월드몰 에비뉴엘동 8~9층
8-9F Lotte Avenuel, 300 Olympic-ro, Songpa-gu, Seoul

Hours: 09:30-17:30
Closed Lunar New Year Day

Transportation: 8th & 9th floor of Lotte World Tower Mall next to Jamsil Station Exits 1 & 2

Website: www.lwt.co.kr

Kakao Friends Store
카카오 프렌즈 스토어

I'm sure a lot of you love the cute Kakao Friends, so good news, there is a Kakao Friends Store on the 5th floor of the Lotte World Mall! It's always so fun to visit just to see what new items they have released.

It's not too big, but they have all the essentials. They sell items for every character, so you can buy everything relating to your favorite one. They also often have special themed goods, like these Christmas-themed dolls.

There's not just dolls, but other household items and supplies, like notebooks, toothbrushes, cups, pajamas, keyboards, etc., so you can take your favorite Kakao Friend with you no matter where you go.

The prices are similar to their website listed below. Everything was so cute, it was so hard to resist buying anything!

Address: 서울 송파구 올림픽로 300 5층
5F 300 Olympic-ro, Songpa-gu, Seoul

Hours: 10:30-22:00

Transportation: 5th floor of Lotte World Mall next to Jamsil Station Exits 10 & 11 or 5 minute walk from Jamsil Station Exit 1

Website: www.store.kakaofriends.com 

Jamsil Station Underground Shopping Center
잠실역지하쇼핑센터

Jamsil Station Underground Shopping Center is one of the best underground shopping areas in Seoul. You can get all your shopping done without ever walking outside! It'll be perfect to visit if the weather is bad outside.

There are a little less than 200 stores inside and you could spend hours in here.

There's rows and rows of so many stores that it might even be a bit overwhelming. You can find the latest trending clothes and accessories in Korea for cheaper prices here than the mall next door.

Accessories, like socks or earrings, can be found starting at 1,000 won and many clothes start at 10,000 won.

There's also a lot of K-beauty stores here, like Etude House and Holika Holika, so you can get something quickly if you're having a beauty emergency.

Address: 서울 송파구 올림픽로 265
265 Olympic-ro, Songpa-gu, Seoul

Hours: Vary by store

Transportation: Between Jamsil Station Exits 5 & 8

earpearp
어프어프

earpearp is a cute tech accessory and stationery store on Songridan-gil and it has many other branches in Seoul. It looks unique and fun just from the outside, right?

The inside is decorated in a bright blue and yellow. There's lots of cute stationery, like stickers, sticky notes and postcards starting around 3,000 won. They also sell accessories like phone grips and laptop cases.

There's one wall of the store filled with phone cases for iPhone and Galaxy starting at 10,000 won. They're very affordable for such cute designs! If you get something from this store, it'll definitely make you happy every time you look at it.

Address: 서울 송파구 백제고분로45길 21
21 Baekjegobun-ro 45-gil, Songpa-gu, Seoul

Hours: 12:00-21:00

Transportation: 6 minute walk from Songpanaru Station Exit 1

This has been our introduction to shopping in the Jamsil area. Jamsil might not be the first area you think of when you think of shopping in Seoul, but obviously, there's so much shopping to do here.

There's stores for everyone and we hope you'll enjoy a fun day of shopping here!

For more information on what to eat and do in Jamsil, click here.